AI Insights · Timothy · April 2025
Performance of Top 5 Disney Games on Unified Platform in the UK, Q1 2025
Explore the trends in downloads, revenue, and active users for the top 5 Disney games in the UK during Q1 2025, based on Sensor Tower data.
In the first quarter of 2025, the top Disney games on a unified platform in the United Kingdom exhibited varied performance trends in terms of downloads, revenue, and active user engagement.
Disney Coloring World saw its weekly revenue peak at around $7.8K at the start of the quarter, with a gradual decline to approximately $5.4K by the end of March. Downloads initially reached 8.8K but decreased steadily to about 3.6K. Active users followed a similar pattern, starting at 10.3K and ending the quarter at 6.1K.
For MARVEL Strike Force: Squad RPG, revenue showed fluctuations, peaking at $65.5K in late December and stabilizing around $53.7K by the end of March. Downloads began at 5.5K, decreasing to 3K, while active users started at 27.8K and ended at 18K, indicating a decline in user engagement.
Marvel Contest of Champions experienced a significant drop in revenue from $152.2K to $40.8K over the quarter. Downloads decreased from 4.7K to 2.7K, while active users saw a reduction from 25.1K to 20K, reflecting a downward trend overall.
Marvel HQ: Kids Super Hero Fun maintained a more stable revenue stream, starting at $2.1K and ending at $1.8K. Downloads decreased from 4.7K to 1.6K, while active users remained relatively steady, starting at 31.5K and concluding at 31K.
Finally, LEGO® DUPLO® MARVEL saw a revenue high of $4.3K, ending at $3.2K. Downloads fell from 4.3K to 2.4K, and active users decreased from 13.9K to 10.4K throughout the quarter.
These insights, based on data from Sensor Tower, reveal dynamic trends across Disney's top games in the UK. For more detailed analytics, visit Sensor Tower's platform.